I was formerly a regular Joann's shopper. But now I have such a large and useful stash that I seldom need to shop for any fabric except for backing. There is one Joann fabric, nae two, that I buy by the bolt and I like it and the price with the a coupon. I use one particular white on white often. I also will purchase Joann's best line white muslin by the bolt. It has not failed me yet. Like many have said, over time you learn the brands you like and "feel" of good vs OK fabric. I have had the opportunity in the past year to deepen my stash because two LQS were closing and I could shop good quality for 40 or 50% off. Sad to lose the stores, but now I have a stash of beautiful looking and beautiful to feeling cotton quilting fabrics. I don't need to shop Joann's except for non- fabric items. Never go in Walmart.