Speaking of Pinot Noirs...We lived in the Santa Barbara area for over 30 years. When we first moved there, there were only a few vineyards in the area and none in the Santa Rita Hills. That land was so poor, no one wanted to buy it and it went for really cheap. Babcock and Sanford vineyards came along and everything changed. Both wineries put out some amazing Pinot Noirs! It turned out that it was the perfect climate for that grape and that poor soil only added to the quality of the wine. Now, that area is a prime wine producing area. The entire Santa Ynez and Lompoc Valleys have become a highly sought after wine appellation and that "cheap land" isn't so cheap anymore.