Two LQS lost my business because they said they gave a discount on your birthday. But it had to be the very day, not the weekend before or after. I happened to be off on my birthday, went in and the clerk didn't know about the discount. The other owner flat out lied when I asked her about it although she had mentioned in at the local guild meeting. Not recognizing me when I came in, she said they quit giving a discount years ago. She eventually went out of business.
One shop in my area, Quilters Cottage in Richmond Texas,
is great. They offer real sales on fabrics very reguarly so they turn over the merchandise very quickly.