Downy fabric softener has teemed up with QUILTS FOR KIDS to give quilts to hospitals who participate in the quilts for kids program providing new quilts to children who are hospitalized. downy is having a couple different contests to help generate quilts to be delivered to the hospitals in the miricle childrens network. it is a great program and you can always donate the childrens quilts directly to the hospitals if you do not get them back to downy in time. also, if you purchase downy fabric softener part of the proceeds also go to the program.