Our JoAnnes still has a lot of 2.00 and 3.99 fabrics as well as what they call Quilters Cotton, which is much more. However, it just doesn't look and feel like better quality fabric. I bought a lot of jumbo rick rack at a LQS for $1.49 per yd. I didn't get enough and the LQS was closed so I ran to JoAnnes and they had it in bulk, same size for $1.99 per yard but the quality wasn't as soft or as rich looking. I was surprised. Our JoAnnes is well staffed and the employees are really helpful and knowledgeable. We are very lucky. But, we are in So Cal where there is a lot of competition.