Before I make anything for another person (unless said gift is a surprise) I have to think for a while about the person and their personality and what pattern would be a good fit. If recipient is rather picky with their style, I let them pick a pattern within my range of skills. Then it is time to start picking fabrics and I always try to work in colors that will match the room it is to be used in, or colors that are requested. I never make a gift quilt that suits me, it has to suit the recipient. That way I am assured that it will be used and loved.