I also recommend finding a niche. My friend has successfully sold the tied fleece blankets, however she concentrates entirely on dog prints-and sells them at dog shows. She has other handmade items in her booth as well of course. In my experience, most people prefer to buy "off the rack". You need to find product that isn't out there-easily available to the public. Make your item unique, desirable, charming-worthy of gift giving. Make sure you're selling a finished, complete project. Add the ribbon or tag. A lot of what I sell-even the handbags are purchased for gifts.
As a side note, another friend of mine made the corn and rice bags. She sold the rice bags specifically as a moist heat item. Know your product and market it well. Best wishes on your new business!