Joann's regular prices are way too high. I buy when they have 40 to 50 percent off an item or when I have coupons.
Like the fabric I bought yesterday. Regular price was $12.99 a yard. I paid $5 something a yard for it with my coupon. (Can you tell I was not a math major!)
A while back, I remember seeing the flying geese ruler by Quilt in a Day. Everywhere else regular price was $14.99. Regular price at Joann's was $19.99 but with a 50 percent off coupon it was only $10 - still a bargain but not really 50 percent off.