I think it makes a difference where you live. I live in a small area with alot of quilters. I can sell a purse for $20 using Joann fabrics with coupons. I send them to a big city and a friend of mine can sell them for $40. I guess I feel different then some. I can only make so many quilts for family so if I get my material and a little for my time(I would be sewing anyway) Then I am happy.