I get ads, but mine are unobtrusive and are are only on the home page where you unlock the Kindle Fire (I may also not get any ads because I went into my settings and turned off notifications from pretty much everything). After downloading, some apps were sending annoying ads and this seemed to stop them. I actually like the ad page at startup though... Amazon tries to sell things there but also gives things away there for free every once in a while. About 6 weeks ago I got a $5.00 Amazon gift certificate for free.