I have ordered for Keepsake quiltimg many times and have never been disapointed with their fabric. They do have fabric that is on par with my lqs. But did you know that manufacturers make different grades of the same fabric for different places? Top of the line usually goes to quil stores and some of the online places, medium goes to places like Joann's and Hancocks and lower grade goes to places like Walmart. I didn't realize this until I read it a few months ago. So, even fabric with the same name is not created equal.