I make quilts for new babies in the family. They are personalized as much as possible. and I want them to be used. If they wear out, then the memories will be kept by the pictures of the babies with their quilts. People who appreciate family heritage will cherish their quilts. Others not so much.
I do lots of quilts for charity, and those are simple, but nice. I use materials on hand for them.
By far most of my quilts go to the Bible Camp quilt auction. There, I figure if a person is going to spend money, they must like the quilt. Of course, it may be given by them to someone who doesn't, but that is ok.
I quilt because I love quilting!