Originally Posted by
sewbizgirl
"Quick and Easy" are big marketing words. They think that's what we want.
I agree completely. It's something that has annoyed me for quite some time.
If you like quick and easy, fine. If you like something more involved and time-consuming, fine. What frosts my cookies is that nearly every quilt magazine on the market is screaming "quick and easy" from the cover, and there are hardly any offerings for those of us who are interested in something more detailed, more intricate, more demanding of our skillsets and time. I'm a huge fan of Yoko Saito and a lot of her Japanese students who have now become renowned quilt artists in their own rights. I'm entranced by their absolute dedication to quality quilt design, construction, and detail.