Try just doing some online shopping. I was looking at the Laura Star lift at Festival. They had a "show special" of $499. I was still on the fence so I passed. I came home and did some online shopping. Amazon had it for $499. plus I have a $10 Amazon gift card and Amazon was willing to give me another $100 gift card if I took an Amazon credit card. So I got it for $110 less than the "show special". You have to know what you are looking at. Show specials often aren't that special and can be beat.