I love the badged machines for quilters, but sadly, they lack the bells and whistles of a cheap modern brand new low end machine.
In the Seattle area (where I just moved from) I see this sort of thing for usually under $40. Often times the cabinet is a liability rather than a plus, people who can justify a machine that when not in use is in a closet have less desire for something taking up space all time. As Joe said, having the manual and/or accessories can make a difference in price. Sometimes they've been stuck in a drawer in the stand and other times they have been separated.
Is a shame, that certainly looks clean and shiny and ready to sew.