One of my Walmarts stopped selling fabric, the electonics department took it over. The other one still sells it and had their jelly rolls for 9.00 normally 19.00. They didn't say anything about a sale and the shelf didn't have it marked down. I just really wanted one because I hadn't bought one before and the colors where really nice. I was shocked when I got to the register. I wish I had more money lol.