Fascinating Sewing Machine Trade Cards
10-07-2014, 06:31 AM
#51
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Join Date: Jan 2011
Location: Sierra Vista, AZ
Posts: 3,992
Yes, and it is now the "cloud". I learned a long time ago that if I wanted to keep something important, then it was printed and filed. Technology changes, remember the floppy discs?
10-08-2014, 10:40 AM
#53
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Join Date: Aug 2011
Location: Millville, NJ
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I suspect the key is in "range of work" if legit. Very likely Davis knew all the weaknesses of Singer, W&W, New Home, Domestic and Underfeed machines in general and these were exploited. I also imagine the Davis' machine operators were highly skilled professionals. Great way to get people to the show rooms.
Jon
Jon
10-08-2014, 06:28 PM
#56
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Location: Millville, NJ
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10-18-2014, 12:50 PM
#58
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Join Date: May 2011
Location: Frederick, OK
Posts: 2,031
Pretty neat old trade cards. Having the drawn characters dressed so elegantly while sewing was probably recognized by folks back then as a blatant attempt to persuade shoppers into thinking they could look that smart if they only had the sewing machine being advertised. I doubt that the average woman back then would do her sewing in her finery in the privacy of her own home. More than likely, she would wear some old something that didn’t hurt to get stray threads on it. And something suitable for leaving the sewing machine to take care of other household chores both indoors and out during her busy day. However, smartly dressed models sell the most merchandise I guess, even today.
Have you seen any trade cards of men using the latest sewing machine?
CD in Oklahoma
Have you seen any trade cards of men using the latest sewing machine?
CD in Oklahoma
10-18-2014, 01:16 PM
#60
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Join Date: Oct 2013
Location: Centralia, WA, USA
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That top card sends a lot of the same messages as the first card you showed us.. Notice how the mother is hunched over that little sewing machine in the first picture. Her work is a bunched up mess too. The machine's irons are spindly and plain and the furnishings in the rest of the room are simple and plain. The second picture has that nice Davis machine at a comfortable height on a nice looking Davis stand and the room is much nicer with large paintings and a marble fireplace. The lady's work is also nice and neat.
If you buy a Davis it's obvious your sewing troubles would be over.
Rodney
If you buy a Davis it's obvious your sewing troubles would be over.
Rodney
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