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Old 11-14-2017, 09:55 AM
  #21  
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Irish NY can you share the name of her site. I mostly shop online because of where I live.
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Old 11-14-2017, 03:55 PM
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Just my 2¢...I sell on EBay and Etsy and sales declined during the election last year and haven't really recovered since then. I sell craft supplies, vintage items, etc...kind of an eclectic mix. I should be selling about 3x what I am right now being the time of year.
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Old 11-14-2017, 04:41 PM
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Some brick and mortar stores have realized why people shop online and are now trying things to get their sales back. It must be working. I can certainly understand the slow down since the election too.
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Old 11-14-2017, 05:18 PM
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Originally Posted by Faintly Artistic View Post
Just my 2¢...I sell on EBay and Etsy and sales declined during the election last year and haven't really recovered since then. I sell craft supplies, vintage items, etc...kind of an eclectic mix. I should be selling about 3x what I am right now being the time of year.
Wow, I wonder why? My DH has never had more work and we've been able to buy some goodies since the elections which we couldn't have afforded before. I've bought three sewing machines this year!
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Old 11-14-2017, 05:52 PM
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Originally Posted by Rhonda K View Post
The lack of sales may be due the site itself. How did she determine her sales were down? Dollar amount? number of sales? repeat sales? What is she doing to attract repeat sales, new customers?

Is the site kept updated and easy to use? If a site is cumbersome to navigate or takes a while to load, I will bypass it for another one.

How easy is the check-out process? Is there an ongoing marketing"grab" to keep customers coming back? It's all about building her marketing plan. Are the prices in line with other LQS and other online sites? Are the photos of fabrics a good representation of the actual fabrics?

What products does she offer? Tutorials? Patterns? Free items?

Just because you have a site, does not mean people will come. You still have to market and get it "out there". It might be time for a re-do of the site. There are companies that can help with the layout, buttons, and set-up. It just depends on what the owner wants to make of it.
This is true especially since there is more and more competition with more stores having brick and mortar and online sales. I sometimes find fabrics that I need online by doing a search. If you aren't coming up and searches, you're probably losing a lot of money.
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Old 11-14-2017, 05:54 PM
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Originally Posted by NZquilter View Post
Wow, I wonder why? My DH has never had more work and we've been able to buy some goodies since the elections which we couldn't have afforded before. I've bought three sewing machines this year!
We're doing much better since the last election. We have our own business and this last year has been the best since about 2009 or 2010. And my investment/retirement accounts and doing very well, too.
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Old 11-14-2017, 06:07 PM
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I have to echo what's been said. I rarely buy online anymore unless it's a specific panel, or something I just can't find at the fabric warehouse. I have a good sized stash, and have stopped buying all that fabric that routinely calls my name. (Or at least I try to tell it to hush!) I don't know what her site is like, but I get frustrated with sites that are not easy to navigate. It's not a financial thing with me, it's just a "I'll never finish what I already have planned thing".
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Old 11-14-2017, 06:18 PM
  #28  
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I buy a lot online, and the number one thing that will discourage me (unless I really, really want something ) is if I can't use paypal. My husband's credit card has gotten hacked so many times from his online purchases that I am very reluctant to give out my credit card info.
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Old 11-14-2017, 07:00 PM
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Since the population is said to be aging, meaning there are more 'older people' just don't always want to be collecting more stuff.

I have more fabrics than I could use in a couple of lifetimes so I don't buy much fabric anywhere.

Our business (unrelated) to sewing and a lot of other things was slowly failing for 2-3 years. Since we were over retirement age we closed it down. We are enjoying a much slower life.
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Old 11-14-2017, 07:12 PM
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Originally Posted by Jingle View Post
Since the population is said to be aging, meaning there are more 'older people' just don't always want to be collecting more stuff.

I have more fabrics than I could use in a couple of lifetimes so I don't buy much fabric anywhere.

Our business (unrelated) to sewing and a lot of other things was slowly failing for 2-3 years. Since we were over retirement age we closed it down. We are enjoying a much slower life.
The first sentence of Jingle's post got me thinking- aren't the Baby Boomers the largest segment of our population? If that's true (I think it is) then it makes sense that sales could be down. BB are getting older and that would make sense that they aren't spending as much. Just a thought.
My husband and I love antiquing and noticed that prices are lower than previously. At first I thought it was a fluke but I'm seeing it more and more. Could be that younger people don't want antiques- I don't really know. I know my own kids are minimalists and have very little "stuff". Sorry if I'm getting off the topic!!
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